Penelope Cruz graces Campari 2013 calendar

SET to take the audience on a stunning visual voyage, the 2013 calendar showcases Campari’s latest female protagonist, the Oscar-winning actress, Penelope Cruz, in 13 vivid shots, as she engages with intriguing and mystical superstitions, such as black cats, broken mirrors, walking under ladders as well as walking on cracks. Dressed in a variety of gorgeous red-themed dresses and shoes from top fashion houses including Monique Lhuillier and Salvatore Ferragamo, as well as jewellery by Chopard, Penelope dazzles in every shot.

Campari is taking this opportunity to instill confidence in people across the world on the basis that self-belief enables any superstition to be overcome, enabling us to enjoy the pleasurable moments in life.

On starring in the Campari 2013 calendar, Penelope Cruz comments: “I have really enjoyed starring in the Campari calendar 2013, I found the superstitious theme extremely intriguing and stimulating. It’s been a pleasure to work with such a talented and professional team, particularly Kristian Schuller, the calendar photographer, since I really admire his work. As an actress I am often challenged to portray the ‘unexplainable’ and this shoot was no different.”

Internationally celebrated fashion photographer Kristian Schuller shot the Campari calendar for its 14th edition. Renowned for telling curious stories through his work, and with his love of surreal imagery, Kristian perfectly captured the theme of the calendar through his cutting-edge photography style.

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