WORRIED about the negative image portrayed of Africa by the western media, notable TV presenter Mo Abudu is set to thrill the world with the beautiful sceneries, social life, modern structure and every other potential that could underscore the continent as a tourist destination.
“We want to showcase the best of Lagos; that many would watch globally and ask: is that really Lagos? Is that really Nigeria? Is that really Africa? And we will say, yes it is! We want to reveal an Africa never portrayed by most mainstream western media channels,” says the TV icon who is championing the course through a reality show called SISTAZ.
According to Abudu, Chief Executive officer of EbonyLife TV, who will be joining forces with executive director, Stephanie Cooker, a UK-born Nigerian woman and the two sisters of Greek- Nigerian descent known as STARVO to produce the programme, SISTAZ will showcase the best of Lagos in a way that would leave a lasting memory in the minds of people in Nigeria and beyond.
The project which she says will make a debut soon is woven round three segments: the cast, made up of Stephanie Cooker (a presenter on MTV Base) and Jojo and Eleni Starvo; the spine story which is a foundation upon which the programme is built, and this season which speaks about the bond of love between the two sisters, their adventure, fame and discovery of the beauty of Lagos and Africa.
Through SISTAZ, Abudu says the picture of the black race with attain a balance. “What we see from them (western media) are the pictures of women in villages carrying firewood on their heads. Of course these societies and realities exist, but so do the modern African cities with all the trimmings of glamour; with beautiful and chic women. The village setting imagery portrayed by western media channels continues to undermine the progress made in Africa by African brands,” she stated.
Cooker said of the project at a press conference in Lagos recently: “The programme is going to be aired on major television stations in Nigeria and beyond. People have formed a negative mindset about Africa. They attribute robbery, corruption; killing of innocent people, among other vices, to the continent. The situation can be remedied. What we are saying is that the time has come to re-define the image of Africa through TV reality shows.”
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